Florida-based marketing consultant Howie Helfant has been increasing his business interests & apart from owning a restaurant, Howie Helfant is also a venture capitalist (VC). Like many venture capitalists, he is just a regular guy looking to invest in the next big opportunity. He works hard to make sure his bets pay off, which involves a lot of research.
The majority of venture capitalists spend their time finding a small number of investments out of the dozens of ideas and proposals they receive. They can only pick a handful to invest in since managing each investment requires more than just money; they also have to spend their time.
As a business owner looking for a venture capitalist, you should know that you’re also competing for a VC’s time. They could easily just write you a check and expect returns, but they also invest their time in ensuring your business is a good investment. You should check them out, too: be sure that the VC you talk to understands your business. Don’t assume that because they know one business they are knowledgeable about all businesses. Many venture capitalists tend to focus on particular market sectors where they have lots of experience.
Howie Helfant runs a marketing consultancy business in Miami, Florida.
Howie Helfant 